<p>It was the <a href="http://www.gartner.com/technology/research/methodologies/hype-cycle.jsp" rel="nofollow">Gartner Hype Cycle</a>.</p>

CC BY-SA 3.0
2015-08-01T17:20:44.187Z
2015-08-01T17:20:44.187Z
JB0x2D1
<p>I was reading an article about bitcoin in which a description was given of a chart/theory related to investor hype when an investment is first discovered by the mainstream. I've been unable to locate the article a second time. The phenomenon is as follows. There is an initial hype period during which the price soars, followed by a resounding crash, and finally a much more sustainably trajectory of growth. I'm looking for any information on this phenomenon. Who's work it is, article, paper, etc?</p>

<reference-request><price-theory>
Newly discovered (by mainstream investors) asset chart/theory
JB0x2D1
# Newly discovered (by mainstream investors) asset chart/theory

(Asked by: username_0 on 2015-08-01)

I was reading an article about bitcoin in which a description was given of a chart/theory related to investor hype when an investment is first discovered by the mainstream. I've been unable to locate the article a second time. The phenomenon is as follows. There is an initial hype period during which the price soars, followed by a resounding crash, and finally a much more sustainably trajectory of growth. I'm looking for any information on this phenomenon. Who's work it is, article, paper, etc?

**Tags:** reference-request, price-theory

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## 1 answers

### Answer by username_0 on 2015-08-01. Score: 1 | Accepted answer

It was the [Gartner Hype Cycle](http://www.gartner.com/technology/research/methodologies/hype-cycle.jsp).


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