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ASO Playbook — App Store Optimization & Mobile Growth

Beginner-friendly App Store Optimization guide covering keyword research, screenshot design, rating management, and A/B testing for iOS and Android. By @WeiY...

📦 Install on ClawHub

clawhub install aso-playbook

Then ask your AI agent:

"We just shipped iOS. Plan 30-day ASO + UGC cold start."

Installs the full ASO Playbook — App Store Optimization & Mobile Growth playbook — battle-tested with 30+ Product Hunt #1 wins, AFFiNE 60K+ GitHub stars, and 150+ AI startup consultations.

🔗 View on ClawHub · All Gingiris skills · Author blog

🚀 30-Second Preview

You: We just shipped iOS. Plan 30-day ASO + UGC cold start.
Agent (with aso-playbook):
  Week 1 — ASO foundation:
    Subtitle: '[primary keyword] + Track'
    5 screenshots reframed around top 3 search intents
    Localize zh/ja/ko first (high-volume, low-competition)
  Week 2 — UGC: 30 micro-influencers in fitness niche
  Week 3-4 — TikTok algorithm play (3x/day at peak, hashtag stack)

Concrete framework, real case studies, decision rules — not generic advice.


📚 Full Playbook


name: aso-playbook description: | Beginner-friendly App Store Optimization guide covering keyword research, screenshot design, rating management, and A/B testing for iOS and Android. By @WeiYipei — practical ASO for indie developers and small teams.

📦 Install

clawhub install aso-playbook

What you get after installing:

  • Keyword research methodology for finding low-competition, high-intent terms
  • Screenshot design principles proven to increase conversion 2-3x
  • A/B testing framework with localization priorities for iOS and Android

App Store Optimization Basics — Keywords, Screenshots & Ratings

🌍 Language / 语言: 中文 | English | 日本語 | 한국어

The fundamentals of ASO for developers who'd rather build than market — but need downloads.

  • Keyword research: Finding low-competition, high-intent keywords for your category
  • Screenshot optimization: Design principles that increase conversion rate 2-3x
  • Rating strategy: How to ask for reviews without annoying users
  • Localization basics: Which markets to target first and how to test
  • A/B testing: What to test, how long to run, and interpreting results

Related Gingiris Skills


Part of the Gingiris growth skills suite — battle-tested operational playbooks for AI startups. Author: Iris (生姜iris), ex-AFFiNE COO, Forbes Asia 30 Under 30.

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