21 4 76 9 LAURENCE, CHARLES, FREE & LAWSON, INC. BULLETIN ADVERTISING- INSPECTION REPORT
56 13 61 14 Misty
15 13 35 14 Lakeland Metro Market
48 13 53 14 BRAND
7 13 13 14 MARKET
70 14 77 17 RIDE DATE
20 15 26 17 400.400 
56 15 67 17 2/20 & 3/20
77 15 84 17 3/23/91
48 16 55 17 SCHEDULE
7 16 16 17 POPULATION
18 18 31 20 The Lamar Corp.
7 19 15 20 OPERATOR
70 19 79 20 SPOT CHECK
48 19 60 21 FULL INSPECTION
48 22 60 23 NUMBER VIEWED
42 25 56 26 TYPE OF DISPLAY
23 28 33 30 PERMANENT
7 31 16 33 BULLETIN ☐
23 31 29 33 WALL ☐
50 31 55 33 ROTARY
56 31 58 33 ☑
18 34 34 36 See attached list
50 34 61 36 NO OF ROTARIES
7 35 13 36 LOCATION
66 35 71 36 8 RB
7 38 23 41 DAILY EFFECTIVE CIRCULATION
50 38 66 40 AVERAGE DAILY EFFECTIVE CIRCULATION
28 38 32 40 
70 39 77 40 218, 499
32 39 35 40 
24 41 47 43 (Condition And Rendition of Copy)
7 42 23 43 DESIGN ON DISPLAY
17 49 64 51 (Description of Location or Rotary Plan, Brand Category Competition)
7 49 17 50 COMMENTS:
7 51 85 57 This is a comparatively easy market to cover. It is less than an hour from Tampa airport. Our bulletins are on every major arterial and in all No quadrants of the area. changes were made. Some minor on- premise blocking and trees were noted, but deemed serious enough for correction. not
6 58 85 61 The only other tobacco in the market was a standing 6 Panel RJR buy currently showing Camel.
7 68 25 70 COMMENT ON PLANT:
25 68 70 70 (Condition, Structures, Painting Ability, Lighting, Cooperation, etc.)
6 70 85 75 The plant is well maintained and covers all parts of the market. Lamar looks like a good citizen here, keeping a good- looking public and carrying lot operation. doing service, a of local advertisers.
65 84 92 91 
71 88 82 90 INSPECTION BY
4 89 13 90 (FORM NO 
0 95 30 98 970518461 PRODUCED FROM B&W WEB SITE
