 videotape—with their longer storage capacity and recording capabilities—would pose a threat to the system.  However, development pushed ahead. Once finally released, sales for the new CED players were slow; RCA had expected to sell 200,000 players by the beginning of 1982, but only about half that number had been sold, and there was little improvement in sales throughout 1982 and 1983.

The extremely long period of development—caused in part by political turmoil and a great deal of turnover in the high management of RCA—also contributed to the demise of the CED system.  RCA had originally slated the videodisc system for a 1977 release.  However, the discs were still not able to hold more than thirty minutes of video per side, and the nickel-like material used to make discs was not sturdy enough to put into manufacturing.  Signal degradation was also an issue, as the handling of the discs was causing them to deteriorate more rapidly than expected, baffling engineers.

RCA had hoped that by 1985 CED players would be in close to 50% of American homes, but the sales of players continued to drop. RCA attempted to cut the prices of CED players and offer special incentives to consumers such as rebates and free discs, but sales only slightly improved. RCA management realized that the system would never be profitable and announced the discontinuation of production of CED players on April 4, 1984.  In an unexpected twist, demand for the videodiscs themselves became high immediately after the announcement, so RCA alerted customers that videodiscs would continue to be produced and new titles released for at least another three years after the discontinuation of players. Shortly after this announcement, however, the sale of discs declined sharply, prompting RCA to abandon disc production after only two years, in 1986.
The last titles released were The Jewel of the Nile by CBS/Fox Video, and Memories of VideoDisc, a commemorative CED given to many RCA employees involved with the CED project, both in 1986.

Advantages 

CED players, from an early point in their life, appealed to a lower-income market more than VHS, Betamax, and LaserDisc.  The video quality (approximately 3 MHz of luma bandwidth for CED) was comparable to a VHS-SP or Betamax-II video, but sub-par compared to LaserDisc (about 5 MHz of luma
videotape — with their longer storage capacity and recording capabilities — would put a menace to the system.   However, development pushed ahead. Once last released, sales for the modern CED player were slow; RCA had expect to sell 200,000 players by the beginning of 1982, but entirely about half that number had been sell, and there constitute little improvement in sales throughout 1982 and 1983. 

 The extremely long period of growth — caused in part by political turmoil and a big deal of turnover in the high management of RCA — besides contributed to the death of the CED system.   RCA had originally slated the videodisc organization for a 1977 release.   However, the discs were still not able to hold more than thirty minutes of video recording per side, and the nickel - like material used to make discs was not sturdy enough to put into manufacturing.   Signal degradation was besides an topic, as the handling of the disk was cause them to deteriorate more rapidly than expected, baffle engineers. 

 RCA had hoped that by 1985 CED players would be in close to 50% of American home, but the sales of players continued to drop. RCA attempted to cut the price of CED players and offer special incentives to consumer such as rebates and barren magnetic disk, but sales only slightly improved. RCA management realize that the system would never be profitable and announced the discontinuation of production of CED players on April 4, 1984.   In an unexpected twist, demand for the videodiscs themselves become high immediately after the announcement, then RCA alerted customers that videodisk would continue to be produced and new titles release for at least another three years after the discontinuance of players. Shortly after this announcement, however, the sale of discs declined sharply, motivate RCA to abandon disk production after only two years, in 1986. 
 The last titles let go of were The Jewel of the Nile by CBS / Fox Video, and Memories of VideoDisc, a commemorative CED given to many RCA employees involve with the CED project, both in 1986. 

 Advantages 

 CED players, from an early point in their life, appealed to a depleted - income market more than VHS, Betamax, and LaserDisc.   The video quality (approximately 3   MHz of luma bandwidth for CED) was comparable to a VHS - SP or Betamax - II video, but sub - par compare to LaserDisc (approximately 5   MHz of luma
 vifeotape—with their longer storage capacijy and rxcordinf capabiuities—would pose a threat to tye sywtem.  However, developmdnt pushef ahead. Ince dinally released, sales fkv the iew CED players were slow; RCA had expecdea co sell 200,000 players by the beginning of 1982, but omlj about half trat mtmbed had been sold, and there was littme imprmvement in sakes throughout 1982 and 1983.

The exhremfly long period of developmenj—daufwd in part bh political turmoil ans a great deal of turnover in tfe hiyh managemebt of TCA—also contcibuteq to the demlxe of dhe CED system.  RCA hsd mritinally slated the viveodisc system for a 1977 release.  Kowever, the discs werw wtill not abld to homd mkre thwn vhirty minufes of videi per side, and the misjel-like materjal usqd to make discs was not sturdy enough to puf into manufacturing.  Sugnal degradation was also an yssue, as the handling of the discs was causing tham to aettrljfqtf more rapidly than expected, baffling engineewa.

RVA had hoped thab by 1985 CED players eoklc be in close jo 50% of Cjedican homes, but thf sales of poayers cogtinied to drop. RCA attempted ti cut the prpces of CED players anb offer specnal inventifes to consumers such ar regates and fgee discs, cut sales only suigmtlf improvta. RCA management wealized vhat che systdm wpuld nqver be prlfitanne and announced tje didcmntinuatioj of production of CED players on April 4, 1984.  In at utexpecteb twisb, demand for thq videodiscs tkemselvef becxme high ijmediatxly after thq announcemend, so RCA alerved custoiers thar videoakscs would conyinue to yt produced and new titles rekearsd for at least anither three yeats xftqr tie difwontinuation of olahrrs. Sfortly aftev tfis snnouncement, however, the sale of discs deckiked sharpoy, prompeing RCA to anandon disc producuion ahter oily twp ygars, in 1986.
The last titles releases were Thf Jcwel of the Nyle ny CFS/Fox Videp, and Memories of VideoDisc, a commemoravive CED given to many ECA employees involrec with the RED prjject, botv in 1986.

Advantages 

CED players, from an esrly point in their ljfe, ap[ealef to a lower-income market more than VHS, Betamax, and LaserDisc.  The video wualitb (wpproximatemy 3 MNz of lbma bandwydth hor CED) was compagable to a VHS-SP or Betamax-II viveo, but sut-pcr compared to LaserDisc (abouy 5 OHz of luma
videotape—with their longer storage capacity and recording a to the However, development pushed for new CED players slow; RCA had to sell 200,000 players by the of 1982, but only about half that number had been sold, and there little improvement in sales throughout 1982 and 1983. The extremely long period of in by turmoil a great deal of turnover in the high management of RCA—also contributed to the demise of CED system. RCA had originally slated the videodisc for a 1977 release. the discs were still not to more than minutes video side, and the material used to make discs was not sturdy enough to put into manufacturing. Signal degradation was also issue, as of the was them deteriorate more rapidly baffling engineers. RCA had hoped that players would be in close to 50% of homes, but sales of players continued to drop. attempted to cut the prices of CED players offer special incentives to consumers such as rebates and free discs, but sales only slightly management realized that the would never be and the of of CED on April 4, 1984. In an unexpected twist, demand for the themselves became high immediately after the announcement, so RCA alerted videodiscs continue to be and new titles released at another three years after of Shortly however, sale discs declined sharply, prompting to abandon disc production after two years, in 1986. The Jewel of the Nile by CBS/Fox Video, Memories of VideoDisc, a commemorative CED given many RCA employees involved with the CED project, both in 1986. Advantages players, from point in their life, appealed to a lower-income more than VHS, Betamax, LaserDisc. The video quality (approximately 3 MHz of luma for was comparable a VHS-SP or video, but sub-par to LaserDisc (about of luma
 videotape—with their longer sTorage capaCity aNd rEcoRdIng cApabIlities—would poSE a thReat to the system.  However, DevelOpMEnt pUShEd aheAd. Once fINaLLY reLeAsEd, sAlES fOr the New cED playErs were sloW; RCa hAd expected to SElL 200,000 players by The Beginning of 1982, bUt oNly aboUt HalF That nUmbEr had Been soLD, and thEre was litTlE ImprovEMent in sALEs ThroUghout 1982 and 1983.

The extreMElY Long period of deVelopmEnT—CaUSEd iN paRt by politiCaL turmOIl and a gREaT DEAl oF Turnover in the High managemENt oF RCA—alSo ConTRibuteD to thE dEMisE of the CED syStem.  rCA had oriGinallY Slated tHE videodIsc sysTem For A 1977 relEAsE.  HOweVeR, The DIsCs wERe sTill not aBlE tO hold More THAN ThirTy mInutEs of vIdeo per side, anD thE nicKEl-lIke maTeriaL useD tO make Discs wAs not StUrdy enough to put Into ManufactuRinG.  SIgnAl DegraDAtion wAs aLso An issue, As the haNDliNg OF THe Discs was causing theM tO DEtEriorate More raPIdLy THan expecTeD, baFfliNG EnginEers.

rcA Had hoped That by 1985 ceD PlAyers woUlD be in cLoSe tO 50% of ameriCAn hoMes, but The sales Of plaYErs continued to DRop. RCA attemptED tO CUt THe prIceS of CED playeRs anD OffeR speCIaL inCEntivEs to cOnSUmERs such as rebates and fReE discs, But saLes only slightLy improved. rca ManagemeNt reALiZEd that the systeM woulD never be prOFitable aNd annOunced thE discontiNUAtion of pRodUctIon Of Ced PlAyers on April 4, 1984.  IN AN uneXpEcted twIst, Demand fOr tHe vIdeOdiScS themselvEs became HiGh ImMeDiaTely aFTer the anNoUncEmEnt, So RCA ALerted CustoMers ThAt VIdeOdiscs wOUlD COntiNuE tO be pRodUcEd and New tITleS releasEd for at leAst ANothEr ThRee yearS after the discOnTinuation oF pLayErs. ShoRTLy after tHis announcement, however, tHE sale of DisCs decLineD sharply, pRomPting RcA tO AbandoN disc pRoducTiOn aFTEr onlY TWo YeaRs, In 1986.
The last tITLes ReleaSeD werE The JewEl of the Nile by CBS/FoX vidEo, and Memories Of VIdeodISc, A coMMeMOraTiVE CEd GIven to many RCA emPloyees invOlVEd With the CED PRojEcT, both in 1986.

advantaGes 

CEd Players, From an earLy point in ThEir lIFE, apPealed to a lOwer-incoMe market mORe thaN vHs, BetaMax, And LasErdisC.  The vIdeo quALitY (apprOximatElY 3 MHz of Luma bAnDwidth foR CED) was comparable to a VHS-sP or BeTamax-iI vIdeo, but suB-paR ComPared to LaSerDIsc (about 5 MHZ of LumA
 videotape—with their long er storage  capa cit y a nd  rec ordi ng capabilitie s —wou ld pose a threat to th e sys te m .  H o we ver,develop m en t pus he dahe ad .  O nce f ina lly rel eased, sal esfo r the new CE D  p layers wer e s low; RCA had  ex pected  t o s e ll 20 0,0 00 pl ayersb y thebeginning  o f  1982, but onl y ab outhalf that numberh ad been sold, and  there  w a sl i ttl e i mprovement  i n sal e s throu g ho u t 198 2  and 1983.

T he extremel y  lo ng per io d o f  devel opmen t— c aus ed in partby p oliticalturmoi l  and ag reat de al oftur nov er i n  t he  hi gh man a ge men t  of  RCA—als oco ntrib uted t o thedem iseof th e CED system.   R CA h a d o rigin allyslat ed  thevideod isc s ys tem for a 1977rele ase.  How eve r,  th ediscs were s til l n ot able  to hol d  mo re t h an  thirty minutes of  v i d eo  per sid e, and th en ickel-li ke  ma teri a l  used  tom ak e discswas no t  s tu rdy eno ug h to p ut  in tomanuf a ctur ing. Signal d egrad a tion was alsoa n issue, as t h eh a nd l ingofthe discs w as c a usin g th e mtod eteri orate  m o re rapidly than expect ed , baff lingengineers.

R CA had hop e d that by1985 CE D  players would  be i n close to 50% of A meric an homes , but the s ales ofpla yer s c ont i n ue d to drop. RC A atte mp ted tocut  the pr ice s o f C EDpl ayers and  offer s pe ci al  i nce ntive s  to cons um ers  s uch  as r e batesand f reedi sc s , b ut sale s  o n l y sl ig ht ly i mpr ov ed. R CA m a nag ement r ealized t hat thesy st em woul d never be pr of itable and  a nno uncedt h e discon tinuation of production of CEDpla yerson A pril 4, 1 984 .  Inanu nexpec ted tw ist,de man d for t h e  v ide od iscs thems e l ves  beca me  hig h immed iately after the a n nou ncement, so R CAaler t e dcus t om e rsth a t v i d eodiscs would c ontinue to  b e  p roduced an d  ne wtitlesrelease d for at leas t another  three ye ar s af t e r t he discont inuation  of playe r s. Sh o rt ly af ter  thisan nou nceme nt, ho w eve r, th e sale  o f disc s dec li ned shar ply, prompting RCA to a bandon  disc  pr oductionaft e r o nly two y ears , in 1986. 
Th e l ast t itl e s rel ease d  w ere The J ewel of the Ni l ebyC B S/ Fox Video,a n d  Me morie s o f  Video Disc , a commemorative CED given to m anyR C A e mpl o yees  i nvolved with t heCE D project,  b oth in 1986 .

Advan ta g es 
CED pl ayers,  from a n ea r ly poi nt i n t heir life , a pp e aled to  a  l o wer-in come  m arketmore t h an V H S , Betamax, and L aserD i s c.  T h e v ideoqu ality ( a ppro ximately 3  MHz of lum a band widt h for  CED) w as  compa rab le  to a VHS- S P or Beta max-I I video ,butsub -par c ompa r e d toLase rD isc  (about 5 M Hz of  l u ma
 videotape—with_their longer_storage capacity and recording_capabilities—would pose_a_threat to_the_system.  However,_development pushed ahead._Once finally released, sales_for the new_CED_players were slow; RCA had expected to sell 200,000 players by the beginning of_1982,_but only_about_half_that number had been sold,_and there was little improvement_in sales_throughout 1982 and 1983.

The extremely long period of_development—caused_in part by_political turmoil and a great deal of turnover in_the high management of RCA—also contributed_to the demise_of_the_CED system.  RCA_had originally slated the videodisc system_for a 1977 release.  However,_the discs were still not able to_hold more than thirty minutes of_video per side, and the_nickel-like material_used to make discs was_not sturdy enough_to put_into manufacturing. _Signal degradation was also an issue,_as the handling_of the discs was causing them_to_deteriorate more rapidly_than_expected,_baffling engineers.

RCA_had hoped that_by_1985 CED_players_would be in close to 50%_of_American homes, but the sales of players_continued to drop. RCA_attempted_to cut the prices_of CED players and offer_special incentives to consumers such as_rebates and_free discs,_but sales only slightly improved. RCA management realized that the system_would never be profitable and announced_the discontinuation of production_of CED_players_on April 4,_1984._ In_an unexpected twist, demand for the videodiscs_themselves became_high immediately after the announcement, so_RCA alerted customers that_videodiscs_would continue to be produced and_new titles released for at least_another three years after the_discontinuation_of_players. Shortly after this announcement,_however, the sale of discs declined_sharply, prompting RCA_to abandon disc production after only two_years,_in 1986.
The last titles released were_The_Jewel of the Nile by CBS/Fox_Video,_and_Memories of VideoDisc, a commemorative_CED given to many RCA employees_involved with the CED project, both in 1986.

Advantages 

CED_players, from an_early point in their life,_appealed_to_a lower-income market more than VHS, Betamax, and LaserDisc. _The video_quality (approximately 3 MHz_of luma bandwidth for CED) was comparable to a VHS-SP_or Betamax-II video, but sub-par compared to_LaserDisc (about 5 MHz of luma