Meaning & Etyomology: 博眼球? The only meaning of 博眼球 I've been able to come across is the following from a 百度知道 answer:


  回头率高，吸引人的意思


but is it really that simple, is that all it means? 'An eyeball-turner?'

What does 博 mean here?

Where did this word originate from?

The pictures associated with this word seems to show that it is of a more perverted nature but it is also used in a more normal fashion elsewhere, e.g.: 漳州：商家为博眼球 促销竟请来"毛主席".
The word 博 is usually used with another word 得(or 取).

The meaning of 博 here is also the same as 得, which means get, or more precisely to get.

When you translate it into English, I'd use to attract instead. 

So the whole sentence could be To attract more eyeballs.