Describe in great length , how the message was transmitted .
The similarity between the frameworks of information theory and the toolmakers paradigm is that the shared context corresponds to the repertoire members the signal does not contain the message the signal carries neither the alternatives nor a replica of the message the signal in the former is the blueprint in the latter the receiver uses the signal to duplicate the sender 's selection process and recreate the message if a signal is received and the shared context is damaged or missing , the proper selection can not be made This analogy has withstood information theory 's utility in simple , technical applications , but in biology , the social sciences , human language and behavior , it has been historically less successful .