Licensing with other brands and companies
Which company did Six Flags collaborate with to make their video game?
Six Flags
Six Flags has licensed its name and its theme park creations to other companies, who have used these assets to create licensed products. One such example is the theme park simulation game Roller Coaster Tycoon 2, which featured recreations of Six Flags parks and rides that could be expanded and operated at the player's discretion. Six Flags has also partnered with Brash Entertainment to create a video game called Six Flags Fun Park. It allows the player to explore the themed areas and mini-games representative of a visit to a Six Flags park. In the game, players are tasked with quests that encourage them to explore the park's universe. After creating a unique custom character, Six Flags Fun Park patrons can win prizes, and compete with other players in 40 mini-games. Although the video game is called "Six Flags Fun Park", it lacks any major reference of Six Flags. This caused some to speculate that the video game was created then the rights to the name of the game were sold as a way to pay for the game's development. In recent years, Six Flags has created strategic partnerships with other companies who would feature their products inside the parks. On March 30, 2006, Six Flags announced that it will sell no other pizza besides Papa John's at its parks. In turn, Six Flags will receive an annual sponsorship and promotional opportunities from Papa John's, though financial details of the deal have not been disclosed. However, in the 2011 season, it was replaced by another pizza brand. Other recent partners have included Cold Stone Creamery, Johnny Rockets, Tyson Foods (chicken), Chrysler, and Nintendo, which added testing stations in several parks to show off its Wii console. In late 2010, Six Flags began the process of removing licensed theming from attractions. They terminated licenses with Thomas the Tank Engine, The Wiggles, Tony Hawk, Evel Knievel, and Terminator.