Holography and the Cosmic Coincidence
  Based on an analysis of the entropy associated to the vacuum quantum fluctuations, we show that the holographic principle, applied to the cosmic scale, constitutes a possible explanation for the observed value of the cosmological constant, theoretically justifying a relation proposed 35 years ago by Zel'dovich. Furthermore, extending to the total energy density the conjecture by Chen and Wu, concerning the dependence of the cosmological constant on the scale factor, we show that the holographic principle may also lie at the root of the coincidence between the matter density in the universe and the vacuum energy density. 
Saulo Carneiro