def euclidean_squared(feature_one, feature_two):
    """
    Returns squared Euclidean distance, which accentuates dispartity moreso
    than its square root does, between the two passed features. Both are 
    assumed to be of type `pd.Series` or uni-column `pd.DataFrame`.
    """
    return (feature_one - feature_two
               ).pow(2
               ).sum()