make the contribution doc reference the guide more; deduplication
make the contribution doc reference the guide more; deduplication

graydon/rust,graydon/rust,aidancully/rust,aidancully/rust,aidancully/rust,aidancully/rust,graydon/rust,graydon/rust,graydon/rust,aidancully/rust,graydon/rust,aidancully/rust